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Salesforce Contact Center Accredited Professional Sample Questions (Q106-Q111):
NEW QUESTION # 106
Your scenario requires generating automated case updates based on customer interactions. Which Salesforce feature offers this capability?
- A. Workflow Rules triggering email notifications and case updates based on specific events or field changes.
- B. Flow Builder with visual interface for designing automated processes and case updates triggered by interactions.
- C. All of the above, depending on the desired complexity and automation level of case updates.
- D. Process Builder sequences defining automated actions and data updates based on triggers and conditions.
Answer: C
Explanation:
Reference: Salesforce Automation Tools
NEW QUESTION # 107
The consultant should instruct agents to access the call transcripts configured in Amazon Connect within the Conversation Component in Service Console.
Ursa Major Solar's Contact Center has a large volume of customers, and the company to strengthen loyalty, increase case deflection, and increase customer retention by implementing a customer portal.
Which Experience Cloud template should a consultant recommend
- A. Help Center
- B. Customer Account Portal
- C. Customer Service
Answer: A
Explanation:
For Ursa Major Solar's objective to strengthen loyalty, increase case deflection, and improve customer retention, the consultant should recommend using the "Help Center" template from Experience Cloud. This template is designed specifically for customer support, providing features such as FAQs, articles, and community forums, which empower customers to find answers independently. Implementing a customer portal using the Help Center template can effectively reduce the volume of direct inquiries, promoting case deflection and enhancing customer satisfaction through efficient self-service options.
Reference: https://help.salesforce.com/s/articleView?id=sf.networks_choose_template.htm
NEW QUESTION # 108
The marketing team wants to track the impact of social media campaigns on Contact Center volume. How can you measure this?
- A. Integrate social media platform data with Salesforce for customer journey analysis.
- B. Deploy sentiment analysis on customer interactions to gauge campaign reception.
- C. Monitor case mentions of specific campaign keywords and track resolution times.
- D. Analyze call origin information and identify calls originating from social media campaigns.
Answer: A
Explanation:
Integrating social media platform data with Salesforce allows for a comprehensive analysis of the customer journey, including the impact of social media campaigns on Contact Center volume. This approach enables tracking specific interactions related to campaigns and assessing their influence on customer inquiries and case volumes. Thus, "B. Integrate social media platform data with Salesforce for customer journey analysis" provides a strategic method to correlate social media activities with changes in contact center metrics.
Reference: Salesforce Social Studio
NEW QUESTION # 109
Ursa Major Solar is enhancing its Messaging for Web implementation on the customer site to pass the Customer ID and visited URL as web content to their service apert wen the conversation starts.
How should a consultant implement these requirements?
Create two custom fields then create two custom parameters, clone and the messaging channel. Add the two custom parameters as hidden precatedly Salesforce code embedded on the help site to auto set customer Update Omni-Channel Flow to populate the custom fields.
Create a contact custom field customer ID and case custom felt viste R. At The custom fields to pre-chat form Modify the Sales contended on the he customer ID and visited URL value Create a contact custom field customer ID and ca custom parameters, Customer_ID and visited URL for the messytee custom parameters as hidden pre-chat belts Mosity the site to auto set customer, ID and visited, URL value to t leveraging extra PrechatFormDetails APL Ursa Major Solar (UMS) provides customer support primarily using the phone channel through Computer Telephony Integration (CTI) in Salesforce. UMS recently stated .. spikes of service calls coming in that often result in customers waiting for hour on the phone.
Which recommendation should the consultant make to improve this?
- A. Implement an SMS Digital Channel and redirect customers from phone.
- B. Implement Email-to-Case and redirect customers from phone to email
- C. Hire more service agents in peak season and meet customer needs on
demand
Answer: C
Explanation:
To implement the requirement of passing the Customer ID and visited URL in Ursa Major Solar's Messaging for Web, the consultant should create a contact custom field for the customer ID and a case custom field for the visited URL. These fields should then be added to the pre-chat form, and the Salesforce code embedded on the help site should be modified to automatically set these values when a conversation starts. This setup allows for the capture and use of specific customer and interaction data, enhancing personalization and relevance of support interactions initiated through the web messaging channel.
Reference: https://help.salesforce.com/s/articleView?id=sf.chat_prechat_details.htm To address the issue of service call spikes and long customer wait times, the consultant should recommend implementing an SMS Digital Channel and redirecting customers from phone to SMS. This digital channel allows for more flexible and asynchronous communication, which can help manage the volume of incoming queries more efficiently than voice calls alone. Implementing SMS also provides customers with a convenient and accessible way to receive support, potentially reducing the pressure on the phone channel during peak times.
Reference: https://help.salesforce.com/s/articleView?id=sf.messaging_channels_setup_sms.htm
NEW QUESTION # 110
To streamline communication and clarify case conversation history for an insurance company handling a high volume of cases, I recommend a combined approach utilizing Case Comments and Case Hierarchy, with careful consideration of Chatter's limitations:
A project sponsor has stated that their primary goal is to reduce the cost per case in the contact center.
Which standard metric should a consultant focus on improving to reduce cost per case in the contact center?
- A. Average Resolution Time
- B. Average Cases per Agent
- C. Average Handle Time
Answer: C
Explanation:
To reduce the cost per case in the contact center, the consultant should focus on improving the Average Handle Time (AHT). AHT measures the average duration of contact with a customer, including talk time, hold time, and the time spent on related tasks after the call. By reducing AHT, an organization can handle more cases without additional resources, effectively decreasing the cost per case. Reducing AHT can be achieved through better training, more efficient tools, and workflow optimization, directly impacting the cost efficiency of the contact center operations.
Reference: https://help.salesforce.com/
NEW QUESTION # 111
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